Surely you’ve come across the famous Rabbit wine opener once or twice in your life. You might even own one or two (the more the merrier, we get it). This savvy product innovation has made cork removal increasingly less awkward for millions the world over. We were afforded the opportunity to develop an easy way to buy this handy gadget, along with the vast array of complimentary wine and barware products from the wizards at Rabbit. This complex Magento eCommerce build required pretty serious code customizations, as well as various fulfillment and back-end integrations, combined with a really thoughtful, consumer-friendly responsive experience that’s meant for the sophisticated masses. We’re pretty excited about all the products being sold through the new platform, in fact, you might even say we’re all hopped up about it.